The Art-Linx Artists: Database Profile
At Art-Linx, we believe that the characteristics of the artists we reach are equally as important as the size of our list. Thus, for the last eleven years, we have conducted in-depth surveys that allow us to profile our database, giving festivals a deeper knowledge of who receives the Calls to Artists and related marketing communications tools we provide.
Here’s a synopsis of our current database profile. We will be happy to discuss elements of the profile in more detail at any time; simply call or email us with any questions you may have.
WHO THE ARTISTS ARE IN 2021:
Gender: This statistic really represents who fills out the survey - this gender gap is not reflective of artists currently showcasing at art shows.
Women 67%
Men 30%
Non-Binary 3%
Age: This statistic tracks with art show reality
18-30 3%,
31-40 11%
41-50 14%
51-60 19%
61-70 36%
71+ 17%
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Artist Medium
Ceramics - 9%
Digital - 7%
Drawing - 10%
Fiber - 9%
Glass - 9%
Jewelry - 33%
Metal - 5%
Mixed Media - 19%
Painting - 14%
Photography - 17%
Sculpture - 6%
Wood - 9%
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Primary Residence:
Northeast - 28%
Midwest - 22%
Pacific - 7%
Southeast - 23%
West (excluding CA, OR, WA) - 21%
PROFESSIONAL LIVES:
Creating art is the primary occupation of 69% of our artist base. For another 29% art is a secondary occupation. 2% consider it a hobby. This is a drastic change since the Pandemic. In 2018 89% of the artists responded that this was their full time occupation.
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WHERE THEY EXHIBIT:
Geographic Region:
Northeast - 52%
Midwest - 45%
Pacific -11%
Southeast - 38%
West (excluding CA, OR, WA) - 31%
Show Distance: There is a marketed decrease in the number of miles artists are willing to travel for shows. This poll taken in December 2021 is a reflection of the Pandemic and the change in what is considered risk.
Under 100 miles - 32%
100 - 500 miles - 52%
500 - 1,000 miles - 14%
Over 1,000 miles - 2%
FESTIVAL PARTICPATION:
Number of Shows Per Year - As this poll was taken at the end of 2021 - it reflects live during the Pandemic and is dramatically different from 2019.
1-5 Shows Per Year: 27%
6-10 Shows Per Year: 42%
11-15 Shows Per Year: 11%
16-20 Shows Per Year: 9%
21+ Shows Per Year: 9%
This profile of the Art-Linx database forms a general picture of the artists with whom we communicate. Please email your questions to info@Art-Linx.com, or call us at 202-251-0637.